Module 7 of 12 · Async + Virtual · 1.5 hours

Project Kickoff

Module 7 resources. Start with the video. Keep the quick reference open during the work.

Module 7 throughline: A kickoff is the point at which the whole team agrees on what “done” looks like before anyone starts working.

Async + Virtual1.5 hoursStarting Right

The recorded walkthrough that teaches the module. Watch it first.

In production

The full illustrated module overview, read in one continuous pass.

Calculators, diagnostics, and checklists to keep open on the job.

Templates, worksheets, and source documents that support the module.

In production

What you will be able to do

✓Define what must be true at the end of kickoff for the project to proceed.
✓Execute a structured kickoff aligning internal team roles, client vision, and team responsibilities.
✓Build a culture of shared purpose and cameraderie within the project team.

Tools & resources you will use

Listed items are the governance and operational tools tied to this section. Items marked “Participant generated” are built during the work.

The Archetype Lens

The People Pleaser reads harmony as alignment. The Accountable Owner uses kickoff to surface what is still unsaid.

At risk here

Logs and documents instead of intervening. Trusts the meeting cadence over the timely call.

Optimizes for the design. Treats budget, client ops, and team load as someone else’s problem.

At risk here

Leads with relationship. Says yes, softens bad news, absorbs cost to dodge the hard conversation.

Owns the intersections. Reads signals early, stops work, presents options, protects the outcome.

The situation

Kickoff feels great. Nobody raises the hard constraints.

✗ The People Pleaser move

Takes the calm as consensus and leaves expectations soft.

✓ The Owner move

Confirms scope, decision rights, and the uncomfortable constraints out loud. Treats kickoff as confirmation.

Preview · full scenarios build with this module
Meet the four archetypes in depth →